APA Style

Kotabe, Masaaki, Helsen, Kristiaan. (1998). Global Marketing Management . New York: John Wiley & Sons.

Chicago Style

Kotabe, Masaaki, Helsen, Kristiaan. Global Marketing Management. New York: John Wiley & Sons, 1998. Text.

MLA Style

Kotabe, Masaaki, Helsen, Kristiaan. Global Marketing Management. New York: John Wiley & Sons, 1998. Text.

Turabian Style

Kotabe, Masaaki, Helsen, Kristiaan. Global Marketing Management. New York: John Wiley & Sons, 1998. Print.