APA Style

Cravens, David W.. (2000). Strategic Marketing (Ed. 6th). Boston: McGraw Hill.

Chicago Style

Cravens, David W.. Strategic Marketing. Ed. 6th Boston: McGraw Hill, 2000. Text.

MLA Style

Cravens, David W.. Strategic Marketing. Ed. 6th Boston: McGraw Hill, 2000. Text.

Turabian Style

Cravens, David W.. Strategic Marketing. Ed. 6th Boston: McGraw Hill, 2000. Print.