Noel, Hayden Primary Author mixed material bibliography Singapore AVA Academa 2009 en English

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175 p. : Illust. ; 24 cm Using real-world examples, this book considers different consumers around the world and how their consumption behaviours differ. It highlights the impact of the digital world on consumer behaviour, and how it has created a borderless marketplace. Marketing Consumer Behavior 658.8342 9782940373840 e-Library Universitas Pertamina Be Global Leader 658.8342 NOE c 6529/PUP/2018 Perpustakaan Universitas Pertamina 658.8342 NOE c c.1 Cover_Consumer_Behaviour.jpg.jpg 2012 2018-07-13 14:10:35 2018-07-16 13:53:11 machine generated Logistics Engineering Communication Science