APA Style
Cravens, David W.. (1994).
Strategic Marketing (Ed. 4th).
United States of America:
Richard D. Irwin, Inc..
Chicago Style
Cravens, David W..
Strategic Marketing.
Ed. 4th
United States of America:
Richard D. Irwin, Inc.,
1994.
Text.
MLA Style
Cravens, David W..
Strategic Marketing.
Ed. 4th
United States of America:
Richard D. Irwin, Inc.,
1994.
Text.
Turabian Style
Cravens, David W..
Strategic Marketing.
Ed. 4th
United States of America:
Richard D. Irwin, Inc.,
1994.
Print.