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Principles of Marketing
This introduction to modern marketing shows students how to apply the basic concepts and practices of modern marketing as they are used in a wide variety of settings.
Availability
9307/PUP/2020 | 658.8 KOT p c.1 | Perpustakaan Universitas Pertamina | Available |
9483/PUP/2020 | 658.8 KOT p c.2 | Perpustakaan Universitas Pertamina | Currently On Loan (Due on2024-09-11) |
Detail Information
Series Title |
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Call Number |
658.8 KOT p
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Publisher | Pearson : Essex., 2021 |
Collation |
728 p: illustrations; 28 cm
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Language |
English
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ISBN/ISSN |
9781292341132
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Classification |
658.8
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Content Type |
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Media Type |
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Carrier Type |
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Edition |
Ed. 18th
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Subject(s) | |
Specific Detail Info |
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Statement of Responsibility |
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Department(s) |
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Other version/related
No other version available