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Principles of Marketing



This introduction to modern marketing shows students how to apply the basic concepts and practices of modern marketing as they are used in a wide variety of settings.


Availability

9307/PUP/2020658.8 KOT p c.1Perpustakaan Universitas PertaminaAvailable
9483/PUP/2020658.8 KOT p c.2Perpustakaan Universitas PertaminaCurrently On Loan (Due on2024-09-11)

Detail Information

Series Title
-
Call Number
658.8 KOT p
Publisher Pearson : Essex.,
Collation
728 p: illustrations; 28 cm
Language
English
ISBN/ISSN
9781292341132
Classification
658.8
Content Type
-
Media Type
-
Carrier Type
-
Edition
Ed. 18th
Subject(s)
Specific Detail Info
-
Statement of Responsibility
Department(s)
-

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No other version available




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