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Principles of Marketing
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This introduction to modern marketing shows students how to apply the basic concepts and practices of modern marketing as they are used in a wide variety of settings.
Availability
| 9307/PUP/2020 | 658.8 KOT p c.1 | Perpustakaan Universitas Pertamina | Available |
| 9483/PUP/2020 | 658.8 KOT p c.2 | Perpustakaan Universitas Pertamina | Available |
Detail Information
| Series Title |
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| Call Number |
658.8 KOT p
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| Publisher | Pearson : Essex., 2021 |
| Collation |
728 p: illustrations; 28 cm
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| Language |
English
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| ISBN/ISSN |
9781292341132
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| Classification |
658.8
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| Content Type |
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| Media Type |
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| Carrier Type |
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| Edition |
Ed. 18th
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| Subject(s) | |
| Specific Detail Info |
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| Statement of Responsibility |
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| Department(s) |
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Other version/related
No other version available
