a Practical Approach Charlesworth, Alan Primary Author mixed material bibliography Abingdon, Oxon Routledge 2018 en English

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xxv, 326 pages : illustrations ; 25 cm As in the previous editions of this book, whilst strategic issues are included where appropriate, by concentrating on the operational and functional aspects of this dynamic subject, 'Digital Marketing' provides a step-by-step guide to implementing the key aspects of online marketing. Similarly, although primarily aimed at an academic market, the practical - rather than purely theoretical - nature of the book means that it will be equally useful in both training and self-learning scenarios. Marketing Internet Marketing Digital Marketing 658.872 9781138039568 e-Library Universitas Pertamina Be Global Leader 658.872 CHA d 9772/PUP/2020 Perpustakaan Universitas Pertamina 658.872 CHA d c.1 9773/PUP/2020 Perpustakaan Universitas Pertamina 658.872 CHA d c.2 Digital_Marketing.jpg 5237 2023-04-18 10:02:16 2023-04-18 10:02:16 machine generated