APA Style

Kim, W. Chan, Mauborgne, Renée. (2005). Blue Ocean Strategy : how to create uncontested market space and make the competition irrelevant . Boston: Harvard Business Review.

Chicago Style

Kim, W. Chan, Mauborgne, Renée. Blue Ocean Strategy : how to create uncontested market space and make the competition irrelevant. Boston: Harvard Business Review, 2005. Text.

MLA Style

Kim, W. Chan, Mauborgne, Renée. Blue Ocean Strategy : how to create uncontested market space and make the competition irrelevant. Boston: Harvard Business Review, 2005. Text.

Turabian Style

Kim, W. Chan, Mauborgne, Renée. Blue Ocean Strategy : how to create uncontested market space and make the competition irrelevant. Boston: Harvard Business Review, 2005. Print.