APA Style

Shimp, Terence A., Andrews, J. Craig. (2018). Advertising, Promotion, and Other Aspects of Integrated Marketing Communications (Ed. 10th). Boston: Cengage Learning.

Chicago Style

Shimp, Terence A., Andrews, J. Craig. Advertising, Promotion, and Other Aspects of Integrated Marketing Communications. Ed. 10th Boston: Cengage Learning, 2018. Text.

MLA Style

Shimp, Terence A., Andrews, J. Craig. Advertising, Promotion, and Other Aspects of Integrated Marketing Communications. Ed. 10th Boston: Cengage Learning, 2018. Text.

Turabian Style

Shimp, Terence A., Andrews, J. Craig. Advertising, Promotion, and Other Aspects of Integrated Marketing Communications. Ed. 10th Boston: Cengage Learning, 2018. Print.