Image of Transforming The Organization : Reframing Corporate Direction Restructuring the Company Revitalizing the Enterprise Renewing People

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Transforming The Organization : Reframing Corporate Direction Restructuring the Company Revitalizing the Enterprise Renewing People



Drawing on decades of combined experience in helping major companies turn themselves around, the authors use real stories that guide the reader through "hard" disciplines such as shareholder value analysis and activity-based costing, and through "soft" disciplines such as team-building, visioning, and individual renewal. Chapter by chapter, the reader tracks the analytical and emotional progress of a real CEO from a well-known company in the midst of transformation, as well as the wrenching experience of a production scheduler swept up in the transformation process. The authors make a compelling case for viewing the corporation not as a soul-less machine made up of discrete, replaceable parts, but as a living organism - the biological corporation - complete with mind, body, and spirit requiring comprehensive treatment, not organ-by-organ surgery, to ensure overall health. Gouillart and Kelly lay out the holistic approach of business transformation in a four-part framework: reframing the company's conception of what it is, and what it can achieve; restructuring the corporate body to bring it to a competitive level of performance; revitalizing the company's relationship to the competitive environment, igniting growth in existing businesses and inventing new ones; renewing individuals and the organization, enabling them to become integral parts of a connected and responsible world community.


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8164/PUP/2019658.4063 GOU t c.1Perpustakaan Universitas PertaminaAvailable

Detail Information

Series Title
-
Call Number
658.4063 GOU t
Publisher McGraw-Hill : New York.,
Collation
xii, 323 pages : illust ; 24 cm
Language
English
ISBN/ISSN
9780070340671
Classification
658.4063
Content Type
-
Media Type
-
Carrier Type
-
Edition
-
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Specific Detail Info
-
Statement of Responsibility
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