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PENGARUH VIDEO ONLINE CONSUMER REVIEW DI YOUTUBE TERHADAP KEPUTUSAN PEMBELIAN PRODUK (Studi Kuantitatif Terhadap Produk Eiger)
(Universitas Pertamina, 2021-12-16)
This study discusses the effect of online consumer review videos on product purchasing decisions.
This study aims to determine whether there is an effect of online consumer review videos on
purchasing decisions on a ...