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Pengaruh Iklan Bertema Humor dan Celebrity Endorser Dalam Iklan Humor Terhadap Minat Beli Konsumen Pada Sampo Head and Shoulders (Studi Kasus Mahasiswa Universitas Pertamina)
(M AGUNG PRADANA, 2023-08-02)
M Agung Pradana. 103119002. The Effect of Humor Themed Ads and Celebrity Endorsers in
Humor Ads on Consumer Purchase Interest in Head And Shoulders Shampoo (Case Study of
Pertamina University Students)
The use of ...